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Opla Vision (draft)
  • Our Vision
    • Vision
    • Roadmap
      • Phase 1 - OplaCRM
      • Phase 2 - OplaCDP
      • Phase 3 - OplaLoyalty
  • OPLA CRM
    • What is CRM?
    • CRM market size
    • Opla CRM - At a glance
  • CRYPTO FOUNDATION
    • $OplaDAO
    • $OplaDAO Treasury
    • $Opla Token
      • Opla Tokenomic
    • Opla Interactive NFT
  • TEAM
    • Founding team
    • Advisors
    • Core team
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  1. OPLA CRM

What is CRM?

PreviousPhase 3 - OplaLoyaltyNextCRM market size

Last updated 3 years ago

According to Salesforce, the CRM pioneer, Customer relationship management (CRM) is a technology for managing your company’s relationships and interactions with customers and potential customers. The goal is simple: Improve business relationships to grow your business. A CRM system helps companies stay connected to customers, streamline processes, and improve profitability.

A CRM solution helps you focus on your organization’s relationships with individual people, including customers, service users, colleagues, or suppliers - throughout your lifecycle with them, including finding new customers, winning their business, and providing support and additional services throughout the relationship.

Using a CRM system could help a company to improve business significantly: